The WordStream Mission
WordStream’s core purpose is to bring the power of search marketing to businesses of all sizes.
Many marketers leverage paid search advertising to drive traffic to their websites and to acquire new leads and customers. The problem is, PPC is hard to do well – especially for small and medium-sized businesses, where time and expertise can be in short supply. You need to create campaigns that target specific keywords (the terms people enter when searching), vie for top ad placement in the search results with the right bids, and build effective landing pages that entice visitors to buy. Achieving ROI from paid search usually requires further optimization – geo-targeting your ads, creating ads for mobile devices, and the list goes on.
WordStream’s technology brings clarity and simplicity to this complicated process. WordStream PPC Advisor is built around the 20-Minute PPC Work Week, a guided workflow that takes the guesswork out of search marketing. Every week, the software analyze
The Massachusetts Innovation and Technology Exchange (MITX) chose WordStream as the winner of the 2009 PricewaterhouseCoopers Promise Award for Online Advertising.
Life at WordStream
Located in Boston's Back Bay on the 16th Floor of 177 Huntington Avenue. Open floor plans with tremendous views of Boston and the Charles River. Convenient to the Green Line, Orange Line, and Back Bay station.