Creating category-defining, social commerce trading solutions that enable loyalty program members to exchange promotional currency for cash or rewards not available in their programs. Getting members the rewards they really desire-cash or merchandise.

LoyaltyMatch enables shoppers (whom could also be a loyalty program member) to find a loyalty program member and trade or pay cash to the member for rewards from the members loyalty programs. To be clear, we are not an auction platform. We are more like a concierge service. Assisting members in finding rewards they truly desire.

Brad Ball, President and CEO

Brad is a co-founder of LoyaltyMatch, and has over 20 years international experience as member of senior leadership teams with Hewlett-Packard, Kraft Foods, Gemini Networks (a member of the Galileo/Apollo Global Travel Distribution System) and Open Text, where Brad was focused on sales, marketing and service strategies and execution. In 1999, Brad co-founded and was Chief Marketing Officer for IntellectMarket Inc., a collaboration software company located in Santa Rosa, CA. IntellectMarket was sold to CollabNet in 2001. With 1.2 million users, CollabNet is the industry's most widely used collaborative platform for software development. Brad is also an advisor to AideRSS, an early stage blogging software company and advised solar energy company Arise Technologies (APV-TSXV). Brad earned his MBA from McMaster University.

Mike Ball, CTO and Chief Architect

Mike has over 22 years experience building and leading high technology development companies.

Located in Ottawa and Waterloo high tech centers. Collaberative development environment.