in Engineering

in General

Domdex collects user search data from premium sources to allow publishers to target advertisements to consumers more specifically using this information on their site. The combination of Domdex's industry leading privacy technology, universal third-party ad integration, integrations with top-twenty-five publishers and the data providers' high new-user and conversion rates allows any publisher to target ads more precisely. Having collected over 180 million user profiles in its early pilot test, Domdex finally brings search ad revenue beyond the search engine.